ExternalPlatformApprovedInternal
Reach (LinkedIn Ads)
The estimated number of unique LinkedIn member accounts to which ads were delivered.
This is LinkedIn Ads’s own definition of “Reach (LinkedIn Ads)”. It is not an approved internal Northwind definition.
Specification
- Platform
- LinkedIn Ads
- Source version
- current
- Last verified
- Aug 4, 2026
Behavior
Includes
- Unique member accounts reached
Excludes
—Known limitations
- Delivery metrics can take time to finalize and are not available for every breakdown.
Sources
- LinkedIn Marketing Solutions HelpVerified 2026-08-04