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Impressions (LinkedIn Ads)

The number of times an ad was displayed to LinkedIn members under LinkedIn's reporting methodology.

This is LinkedIn Ads’s own definition of “Impressions (LinkedIn Ads)”. It is not an approved internal Northwind definition.

Specification

Platform
LinkedIn Ads
Source version
current
Last verified
Aug 4, 2026

Behavior

Includes

  • Qualifying displayed ads

Excludes

—

Known limitations

  • LinkedIn also exposes MRC-accredited gross and net impression columns for eligible reporting.

Sources

  • LinkedIn Marketing Solutions HelpVerified 2026-08-04