Knowledge Library

Where your company defines how it talks about the business — metrics, business terms, acronyms, processes, dashboards, datasets, teams, and policies, all connected and governed.

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Metrics

Business terms

Acronyms

Dimensions

Processes

Dashboards

Datasets

Policies

8 definitions

Snowflake

The central data warehouse — source of truth for modeled metrics.

Data sourceVerified84/100DPAnalytics

GA4

Google Analytics 4 — web & product analytics platform.

Data sourceApproved76/100JBMarketing

Meta Ads

Meta (Facebook/Instagram) advertising platform.

Data sourceApproved70/100JBMarketing

Google Ads

Google advertising platform (Search, Display, YouTube).

Data sourceApproved69/100JBMarketing

Salesforce

CRM — source of truth for accounts, opportunities, and pipeline.

Data sourceApproved73/100MWSales

HubSpot

Marketing automation & lead lifecycle platform.

Data sourceApproved67/100JBMarketing

Stripe

Billing & payments — source for subscription and invoice data.

Data sourceApproved71/100ACFinance

Amplitude

Product analytics for events, funnels, and retention.

Data sourceApproved65/100PNProduct