MetricKPI Compass StandardApprovedInternal
Video Views
The number of times a video ad was viewed, per the platform's view threshold.
Definition
A video view is counted once a platform-specific play threshold is met (e.g. 3 seconds). Thresholds differ by platform, so view counts are not directly comparable.
Platform variations
How platforms implement this metric — external definitions, not competing internal ones. They often count differently, so review before combining.
Sources
No sources recorded yet.