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KPI Compass

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MetricKPI Compass StandardApprovedInternal

Renewal Rate

Percentage of eligible contracts or subscriptions that renew.

Unit

percentage

Aggregation

ratio

Definition

Percentage of eligible contracts or subscriptions that renew.

Formula

Renewed Contracts / Eligible Contracts

Assumed fields: {{numerator_expression}}{{denominator_expression}}{{numerator_measure}}{{denominator_measure}}

Return blank or null when a denominator is zero. Validate cohort, eligibility, timestamp, and recurring-revenue rules before use. Tableau, Looker (LookML), and Datorama templates are generated from the canonical formula — confirm field references before production use.

Standard reference formula for Renewal Rate.

Sources

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